Software Product Lines (SPLs) are families of related software systems, which provide different feature combinations. Different SPL testing approaches have been proposed. However, despite the extensive and successful use of evolutionary computation techniques for software testing, their application to SPL testing remains largely unexplored. In this paper we present the Parallel Prioritized product line Genetic Solver (PPGS), a parallel genetic algorithm for the generation of prioritized pairwise testing suites for SPLs. We perform an extensive and comprehensive analysis of PPGS with 235 feature models from a wide range of number of features and products, using 3 different priority assignment schemes and 5 product prioritization selection strategies. We also compare PPGS with the greedy algorithm prioritized-ICPL. Our study reveals that overall PPGS obtains smaller covering arrays with an acceptable performance difference with prioritized-ICPL.