Listar CAP - Tesis por autor "Selva Ruiz, David"

Mostrando ítems 1-1 de 1

Managing marketing strategies and public relations in public universities. Study of the new communication techniques.

Lunguleac Bardasuc, Leila (UMA Editorial, 2022)

This thesis sets to analyse the communication and marketing processes in higher educational public institutes, the peculiarities and effectiveness of the marketing process regarding the use of new technologies and ways to ...