Listar por autor "Quinton, Sarah"
Mostrando ítems 1-3 de 3
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Digital strategy aligning in SMEs: a dynamic capabilities perspective.
Canhoto, Ana Isabel; Quinton, Sarah; Pera, Rebecca; Molinillo-Jiménez, Sebastián
; Simkin, Lyndon (2021-07-31)
Digital strategy alignment is a dominant concern for today’s managers and information systems researchers. Yet research in this area remains fragmented, particularly on the digital strategy alignment of small and medium-sized ... -
No such thing as a set Price: exploring pricing in the digital era
(2014-12-09)Background and what we know What is happening owing to digitalisation Resulting pricing strategies So established frameworks need revisiting My efforts so far…. A proposed taxonomy The implications of digital disruption ... -
Roles of Capabilities and Leader Characteristics in SME Digital Innovation
Budhathoki, Tribikram; Pera, Rebecca; Quinton, Sarah; Molinillo-Jiménez, Sebastián (Ribeiro Soriano, Domingo Enrique (Editor literario), 2016-03)
Digital technology (viewed as the combination of information, computing, communication, and connectivity technology) is impacting on the marketplaces that SMEs operate in. Yet, little is understood about how these businesses ...